Mark Usher Racing

Hook partnered with Mark Usher Racing to revamp the brand for the modern digital era, focusing on a comprehensive rebrand that included fresh photography, video content, and a sleek new website. The aim was to enhance the brand’s online presence, improve its search engine rankings, and attract a broader audience. Hook delivered not only the updated visual assets but also optimised the website for SEO to help Mark Usher Racing rank higher on Google. Additionally, they provided hands-on training to ensure the team could effectively use and maintain the new digital materials moving forward.